Wednesday, October 21, 2009

Do you have reservations? Definitely.

In my 18+ years in Seattle, I've eaten at Ivar's twice. Some would say that was one too many times - I think it was just perfect.




I'm not a huge fan of their food, but I think their new billboard campaign is a great effort. Tapping into their Olde Tyme heritage and consumer nostalgia. And the art execution is great.




Anyone know whose work this is?

Sunday, October 18, 2009

Some Days you're the windshield. Some days you're the bug...

Having mentioned my affection for the new 76 campaign, it only follows that I end up buying gas there... and what do I see, but a further extension of the campaign - right at point of sale as they say. There is a degree of silliness that is human, compelling and reassuring in the way it tells us that 76 isn't taking themselves too seriously.


Some handy stretches for you...




















And an educational opportunity for the kids...